The brand is Emanuel Ungaro and the fashion itself was co-designed by Barcelona-born designer Estrella Archs, which is a funny way of saying Archs did most of the work. Lindsay Lohan is just the "artistic advisor".
Ungaro has been a fashion house since 1965 and fashion designer/owner Emanuel Ungaro retired from the house in 2004 at the age of 71 and in 2005 the brand was sold. Esteban Cortazar was anointed the head designer...
But pedigree aside, I'd say it still sucks.
Its too... 1980s.
And I realize some people think the 1980s is in vogue again, but frankly this is too much. I am beginning to think people are taking it too far. Its one thing to bring back the "good fashion" from the 1980s, but why would you bring back the crappy fashions too?
Oh and there was WAAAAAY too much fuchsia and pink. Sorry, that is just too Barbie Girl for me.
And before you think I am just being mean, or copying what other people are saying go ahead and Google Lindsay Lohan Ungaro and you will see there are a lot of people who hate the fashion looks being produced at the new Ungaro. There are probably a 'few' who like it, but they are in a minority.
In summary Lindsay Lohan's fashion style... 1980s pink Barbie. Its like fashion for 9 year old girls...